Case study · Real estate
Alongside sales, Best Estate's content, graphics and creator teams run their work in a dedicated task-management system: teams with heads, work grouped by scheme, an approval workflow, boards where only heads mark work done, project rooms with files and chat, and per-person performance reports.
The client
The same Lahore property marketing company runs internal teams — Content, Graphics and Creators — that produce the material behind every campaign. They needed a way to assign, review and measure that work without it living in chat threads and spreadsheets.
Marketing a housing scheme takes content, graphics and video work, not just sales. Best Estate's operations teams run that work in a system of their own, separate from the sales ERP.
What we built
How work is organised and assigned.
How work moves, gets discussed and gets measured.
Engineering & delivery
A Next.js and NestJS application on PostgreSQL, with MinIO for file storage and the whole stack in Docker. Work is grouped by scheme using hashtag-style tags, tasks move across teams, and an approval workflow keeps a head in the loop before anything is marked done. Project rooms hold the files and the discussion; reports turn the activity into per-person numbers.
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