About TechNova
A remote-first studio that ships, not talks
Custom software, CRMs, ERPs, and AI agents — built for businesses that need to ship.
9+
Years shipping
113+
Projects delivered
96+
Clients served
18
Industries
Our story
Why we started TechNova
Mission
Our mission is to give small and mid-sized businesses access to the same caliber of custom software that, until recently, only enterprise budgets could buy. We do that by combining industry-specific product templates with focused custom engineering, so clients get a head start instead of a blank invoice. Every engagement is measured by one question: did the software make the business faster, clearer, and easier to run.
Vision
We want TechNova to become the default software partner for operators in growth markets who refuse to settle for generic SaaS but cannot afford a twelve-month enterprise build. Over the next five years we are expanding our library of industry CRMs and ERP modules so any qualified business can be live on tailored software in weeks, not quarters. The long-term vision is a studio whose products quietly run thousands of companies behind the scenes.
Values
What we care about
Outcomes over outputs
Success is whether the software made your business faster, clearer, and easier to run — not lines of code shipped.
Transparency from day one
Weekly demos, open backlog, clear pricing — no surprises in week twelve, no invoice you didn't expect.
Built for SMBs
We come from operations ourselves. We don't oversell, we don't over-engineer. We ship what you actually need.
Real craftsmanship
Boringly maintainable code. Sensible architectures. Documentation that doesn't rot the day after launch.
Team
The people building TechNova
Abdul Basit
Founder & CEO
Spent a decade building software for clients worldwide — long enough to learn that small senior teams ship better products than large outsourced ones, and that owning your stack beats renting it.
Usman
Technology Officer
Engineering lead behind TechNova's CRM platform. 10+ years shipping Node, Postgres, and React stacks for SMBs and enterprises across South Asia and the Gulf.
Fatima
Head of Product Design
esigns every TechNova surface — from CRM dashboards to AI agent interfaces. Believes the best software disappears into the workflow.
Abdul Nazir
Lead AI Engineer
Architects the 49 AI agent specialties. Background in NLP and production LLM pipelines; ex-fintech ML team. Picks tools by benchmark, not buzz.
Tooba Kareem
Full-Stack Engineer
Builds end-to-end product features across the 16 industry CRMs. Strong opinions on type safety, weak opinions on tabs vs spaces.
Mira
Head of Customer Success
Bridges what clients ask for and what engineering ships. Onboards every new TechNova customer personally for the first 30 days
Aleem
DevOps & Cloud Engineer
Keeps every TechNova deployment fast, monitored, and recoverable. AWS + Vercel + Cloudflare native, with healthy paranoia about uptime.
Arsalan
Senior Backend Engineer
Postgres, queues, and distributed systems are his thing. Owns the ERP backbone and the cross-CRM integration layer.
Abdul Subhan
Mobile App Lead
hips TechNova's React Native + Flutter mobile companions for every CRM. Performance budget enforcer.
Clients
What clients say
“Their support agent now handles 70% of tickets without human touch — and our CSAT actually went up because response times dropped from 4 hours to 30 seconds. Hands-down the best AI integration we've done.”
Ryan Carter — Head of Customer Experience
Loom Commerce, Austin, USA
“LegalEase handles our 40-lawyer firm's case management, billing, and client portal in one place. The team in our remote studio shipped on time, every milestone. Three months in, we've gained at least 12 billable hours per lawyer per week.”
Sarah Mitchell — Partner
Mitchell & Hart Solicitors, London, UK
“HotelDesk replaced three SaaS subscriptions we'd been duct-taping together. Six weeks from kickoff to live, and our reception team picked it up in two days. Worth every dirham.”
Faisal Al-Mutairi — Operations Manager
Crescent Hospitality Group, Dubai, UAE
“EventPro CRM transformed how we manage conferences and weddings. From inquiry to invoice, everything's in one place. The team handled our 14-hour timezone gap professionally — daily Slack updates kept us in sync.”
James O'Connor — Director
Bay Events Group, Auckland, New Zealand
“We needed a custom marketplace platform plus iOS and Android apps. Most quotes came in at $80k and 6 months. TechNova delivered in 11 weeks for under half that, and the codebase is genuinely good — our internal team is now extending it themselves.”
Priya Sharma — Co-founder
RootCart, Toronto, Canada
“We'd been trying to digitize fleet operations for 5 years. CargoTrack got it done in 10 weeks — driver mobile app, real-time tracking, customs docs, billing. We can finally see where every truck is.”
Mohammed Bin Rashid — Logistics Director
Bayan Cargo, Riyadh, Saudi Arabia
“Modular ERP rolled out across 4 warehouses over 12 weeks. Finance close went from 11 days to 4. Procurement automation alone saves us $30k a year in over-ordering. Solid engineering, clear communication.”
Mark Whitmore — CFO
Outback Distribution Co., Brisbane, Australia
“PharmaCare CRM gave us inventory and prescription tracking that finally matches how a real regional pharmacy chain operates. The team understood our distributor margins, expiry workflows, and audit requirements without us having to explain twice.”
Dr. Asma Khan — Director
NorthStar Pharmacies, globally